Book now and you can be one of the first to experience The Principal London on Russell Square.
We know that happy kids make happy adults – our family rooms and freebies are sure to make the little ’uns smile.
From cuddly toys to retro treat boxes, Principal do family breaks best.
Kick back and relax in your private suite complete with champagne and a hamper of local treats. In the morning indulge in a Principal breakfast before a leisurely 1pm checkout